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Kiwi Students Win International Business Competition

Thursday, 13 August 2009

Four New Zealand students scooped the first and second places in the FedEx Junior Achievement awards at the International Trade Challenge in Singapore last week.

This was the first year New Zealand had competed at the event, which involved 42 contestants from seven Asia-Pacific countries.

The prestigious international competition tests the talents and entrepreneurial skills of Young Enterprise Scheme Students (YES) from around the region and saw teams undergo a two-day intensive workshop before developing strategy for introducing a new product into a foreign country. The challenge this year: develop a market entry strategy for exporting carpets to Egypt.

The winning entry was designed to appeal to the majority Muslim population in Egypt, a traditional Egyptian rug with inbuilt radio for prayer call, a lunar clock to determine the correct time to pray, a compass which shows the correct direction of Mecca, and a carry strap for easy mobility.

The winning students were from Rangitoto College and Macleans College in Auckland. The first place prize was $4000.

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